About

Hi, I’m Kristal!

Welcome to The Kristal Effect, a space where I celebrate the art of living—whether that’s through fashion, travel, food, or navigating the ever-evolving corporate world.

I grew up in Honolulu, HI, and now call the Pacific Northwest home. My journey has taken me through the worlds of tech, business, and content creation, allowing me to blend my love for digital storytelling with my passion for innovation. I hold a Bachelor of Arts in Multimedia Communications, an MBA in Management, and a certificate in Marketing Strategy from Cornell University.

The Kristal Effect is about embracing new experiences. From trying the latest fashion trends to discovering must-visit food spots and sharing career insights, this blog is my take on living boldly and stylishly. Whether you're looking for inspiration in entrepreneurship, creative expression, or simply enjoying life’s beautiful moments, you’ll find it all here.

Beyond the blog, I have over 10 years of experience in tech and 4 years in retail, combining strategy with creativity. But at my core, I’m just someone who loves sharing, inspiring, and exploring the endless possibilities life has to offer.

Thanks for stopping by—I can’t wait to continue this journey with you!